SKYPASS
Visa Card
Brand Identity
Guidelines

This style guide is designed for reference when creating marketing material for the SKYPASS Visa® Card.
The creditor and issuer of the SKYPASS Visa Card is U.S. Bank National Association. Nonetheless, the essential affinity and salient appeal of the SKYPASS Visa Card is its direct association with Korean Air. The guidelines contained here provide a framework for all brand communications and are based on our experience to date.